Your Audience EcoSystem
MINDFUL, CULTIVATED, COLLABORATIVE
Confident Content
At House of Jam, we specialise in developing audience ecosystems.
Holistic omnichannel marketing strategy and content to help your business connect and nurture your audience so you can scale with balance.
Using data-informed, evidence-based strategies focused on goals centred around your audience.
A confident and interconnected approach to marketing efficiency to keep your customers coming back for more.
Review
We start with a full review of your exisiting ecosystem.
Identify what is working, what’s not, pin point the challenges that lie ahead and get a bird’s eye view of everything that’s currently in place.
Develop
Using the most up to date data, we’ll develop a strategy for every stage and audience stream within your ecosystem.
Creating a realistic and achieveable plan with an outline of the steps you need to get there.
Activate
Activate a well considered strategy that built to adapt and thrive in any environment.
Creating and distributing meaningful deliverables that will lay the pathways driving diversity, resiliance and efficiency.
Connect, grow and nurture your goals.
Optimise
As we create, we test, we tweak, we refine, we scrap, we poke, we prod, we turn things upside down.
We try new things, we shelve ones that fall flat, we measure, and make quick decisions to keep the ecosystem moving forward.
You don’t stop watering the whole garden just because a few weeds showed up, do you?